Welcome to Peace Through Commerce

Creating flourishing societies built upon justice, prosperity, and sustainability with its Matrix of Peace Whole Systems Model.

Who we are

Peace Through Commerce is a program of EIRO™– a strategic, global, and educational nonprofit corporation dedicated to creating a world where all people enjoy peace and prosperity. The word eiro in Greek means to join or bind together that which has been separated. EIRO’s society and peacebuilding technology—the Matrix of Peace Whole Systems Model™—does this by bringing together historically siloed and sometimes hostile sectors, finding shared values, and using systems solutions to generate widespread flourishing for all life. This model and the Matrix of Peace theory are the creative gifts of EIRO and its family of programs.

EIRO powers its proprietary programs Peace Through Commerce® and Accelerating Women Entrepreneurs® along with incubated programs it has launched such as Shakti Leadership™, Future Frontiers™, and Radical Social Entrepreneurs™ using Matrix whole-systems solutions to society and peacebuilding.

Matrix of Peace Theory and Model: our technology and value-add to the world

The Matrix of Peace Whole Systems Model is a robust, multi-sector, consciousness model of society.  Its purpose is to create an ecosystem of societal peace.  Its goal is widespread flourishing of all life.  The parameters of the model assume society is a conscious, dynamic, chaordic®, intelligent, and progressive ecosystem, open to evolution, experimentation, creative growth, and decay.

The creation of the Matrix of Peace Whole Systems Model led to three key developmental tools for society building:  a theory, a diagrammatic model of society, and a technology for applying the theory.  The three tools have become known as Matrix of Peace Systems.

The theory behind the Matrix model is a fully-realized, coherent, whole systems theory of society building.  It states that an ecosystem of societal peace ensues from public, private, and civil society sectors co-operating (not merely operating) from a field of shared values to generate justice, prosperity, and sustainability–with sustainability referring to environmental, economic, and social long-term well-being.  It leads people to understand problems like poverty, war, inequality, and climate change from both human consciousness and best practices viewpoints.  It points out areas of values-agreement and guides stakeholders to create new solutions to age-old problems from a different level of consciousness than that which created them.

Matrix theory provides a new, whole-systems knowledge base for designing and actualizing ecosystems of societal peace.  This knowledge base provides the scaffolding for a new geometry, science, philosophy, biology, ecology, and cosmology of society.  We believe Matrix of Peace Systems will guide humanity to unlock the operating code for long-term peace.  They describe EIRO’s Theory of Change for achieving societal peace.

Matrix technology operationalizes Matrix theory to achieve healthy ecosystems of societal peace in two disciplines: 1) education and training in the theory, and 2) consulting, convening, and curating Matrix-grounded work in society building and peacebuilding.  Matrix theory offers five Matrix design goals for actualizing societies which are just, prosperous, sustainable, and achieve an ecosystem of societal peace.  Matrix technology includes a nine-step methodology to achieve conscious, whole-systems peacebuilding and problem-solving outcomes.

The definition of societal peace in Matrix terminology is that time when society is generating sufficient outcomes of justice, prosperity, and sustainability to maintain an ecosystem of societal peace and flourishing.  In this framework, peace is not a static goal but rather a means to an end leading to widespread flourishing for all life. Communities do not achieve a “state of peace,” they achieve an “ecosystem of peace” where peace is the ongoing outcome of a healthy, well-functioning society.  It is fed by peace-optimizing values and virtues such as love, compassion, and empathy.

In short, EIRO is  a dedicated team of peace-thinkers and peacebuilders in the “mind-changing” business.


PTC Engages

How We Work in the World 


    We bring together leaders, organizations, businesses and ideas to catalyze new, multi-sector approaches to accelerate peacebuilding.


    We collaborate with partners in peace-building and work with clients from different sectors to create context-specific solutions for advancing peace and prosperity.


    In Accelerating Women Entrepreneurs (“AWE”) program, we honor women entrepreneurs as key change-makers to bringing whole systems peacebuilding to life.    Visit our honored Shakti Leadership Incubator and AWE Fellowship pages!


Supporters of PTC’s mission to spread peace and prosperity

  • I believe business leaders can liberate the extraordinary power of business and commerce to create a world in which all people live lives full of purpose, love, and creativity- a world of compassion, freedom, and prosperity. I endorse Peace Through Commerce because it is dedicated to teaching the principles that animate how commerce, consciousness, and law can work inter-dependently to achieve sustainable peace. I wholeheartedly endorse PTC and encourage others to give PTC their support.

    John Mackey, Co-CEO and Co-Founder

    Whole Foods Market

  • I am deeply inspired by the wonderful work being done by the deeply committed and visionary leaders of Peace Through Commerce.

    Raj Sisodia, FW Olin Distinguished Professor

    Global Business, Babson College

  • We couldn’t have been better supported by Peace Through Commerce’s creative and strategic team and the

    ground breaking ideas they advance through the Matrix of Peace Whole Systems Model.

    Gina Torry, Executive Director

    2016 Nobel Peace Prize Forum

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